MacDirectory Magazine

Tithi Luadthong

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

Issue link: https://digital.macdirectory.com/i/1522076

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naturally responsive, it also wants to ensure that users know when ChatGPT is answering their questions. Apple’s strong focus on privacy likely means it’s looking to create a firewall to ensure no personal information is fed into the ChatGPT engine without express user consent. It’s worth noting that Siri already integrates with ChatGPT through OpenAI’s iPhone app, allowing Siri voice queries to be directed to the chatbot. It’s a bit awkward, but it works. Presumably, whatever Apple cooks up will be much tighter. ‘Project Greymatter’ However, that’s not all that Apple has up its sleeve. While OpenAI may help Siri better understand us, it’s also working on other projects to help Siri do more of what we ask. An exclusive report by AppleInsider’s Marko Zivkovic shares details on a project within Apple dubbed “Greymatter” that focuses on “practical benefits for the end user.” This includes the ability to summarize notifications more effectively, allowing users to get an overview of their recent notifications without having to have them all read off one by one in excruciating detail. That’s joined by a new “smart response framework” that will allow it to be more contextually aware of the information on your iPhone, such as calendar events, locations, dates, and much more (that alone could address one of the biggest frustrations I’ve had with Apple Maps and Siri over the years — its seeming inability to understand that if I’m asking for directions to a location, I’m probably not looking for something 3,000 miles away, especially if it’s one I visit regularly). Siri is expected to receive significantly updated response generation capabilities, through a new smart response framework, as well as Apple’s on-device LLM. When generating replies and summaries, Siri will be able to take into account entities such as people and companies, calendar events, locations, dates, and much more. - Marco Zivkovic According to Zivkovic, this will be powered by Apple’s on-device AI, which isn’t surprising considering the privacy implications of factoring in personal data. It’s also the same Ajax large language model (LLM) that’s expected to power transcriptions and summarizations in the updated Voice Memos app. However, it’s unclear how much of a role, if any, OpenAI’s technology plays here, although Zivkovic suggests it could be used to fill in the blanks for things like “answering complex video questions,” which Project Greymatter and the Ajax LLM can’t do.

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