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Issue link: https://digital.macdirectory.com/i/1515807
Since then, TikTok has become an important short video – initially 1 min then 3 min, now 10 min – go to site for social media wanna’ be influencers and marketers intent on reaching the 1.7B of worldwide users. The video social media sites have been a natural for studios, content providers and streamers to effectively promote their new content to the Gen Z crowd. Even Instagram and Snapchat enjoyed increased usage while locations like Facebook, Twitter (X), WhatsApp and Tumblr became the ho-hum go-to locations for the old folks. That was just fine because everyone had their informational/entertainment options. Of course, that wasn’t enough for the techie crowd that unleashed their family of great generative AI tools to benefit humanity. Sure, we still have the sanity of our streaming video sites and portions of our social media and news sites, but it’s becoming increasingly difficult to tell fact from fiction and fairy tales from grim tales. We understand SAG-AFTRA’s bid for more money and for studios’/streamers’ desire to keep more for themselves and their shareholders. It’s human nature and what happens … happens. But the real river too dangerous to cross is the voice/video AI bit. We’re somewhat certain that some of the studio/streamer executives are earnest when