MacDirectory Magazine

The Photo Issue

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

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significantly reduced as much of the VFX work is being done in real time on set and in the camera so projects can be completed more rapidly. It’s little wonder that production studios with LED walls are booked for years and despite increased construction costs, new facilities are being built as rapidly as possible in key tax incentivized locations. Despite the global economic pressures, studios are continuing to invest in producing new, unique content as rapidly as possible. Disney is on track to spend $33B this year as WBD invests $23B and Netflix between $17-18B. While everything was seemingly on life support for the past two years, IBC spotlighted new production tools and workflow that are increasingly scalable, expandable and efficient for projects of almost any size and complexity. VP (virtual production) merges techniques and technologies from the film and videogame industries. As VR (virtual reality) has evolved, so have the cost and production savings. Conceptualization and creation of in-film assets such as props and backgrounds are increasingly being created during pre-production, saving time during the production process. VP and LED screens have made it possible to eliminate the need for actors performing in front of an array of green screens while responding to things they can’t really see, and the animated

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