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Issue link: https://digital.macdirectory.com/i/1481697
New installments in their favorite – Jamie Lee Curtis’s Halloween Kills, Daniel Craig’s No Time To Die, Venom: Let There be Carnage, Spider-Man: No Way Home, Jurassic World: Domain, and Top Gun: Maverick – proved that broad, high in-demand franchises could get folks out of their homes and into a theater with a bunch of other people. Action, adventure, superhero and thriller/horror films are box office winners for studios and theatres and that’s not about to change. What has changed, thanks to Netflix, Amazon Prime, and Apple TV+, has been the increased quality/value people around the globe expect in the films they invest in – subscription and time. Netflix’s momentary subscription loss shows that US subscriptions have stalled, and that growth lies elsewhere around the globe and with a range of growth of viewing options – subscription and FAST. With the rapid proliferation of new D2C services and intensive competition – especially in the Americas – sustained subscriber growth should have been anticipated by everyone without a sustained/increased spend in content. In addition to reluctantly adding FAST options, Netflix has shifted its focus on localized content – Europe, APAC, LatAm, Africa – where anywhere, anytime viewing interest is growing. Product reseller/delivery service Amazon and hardware/software/service Apple continue to grow in the home/personal entertainment arena based on a different set of rules. Amazon Prime Video continues to have about 200M subscribers for its range of