MacDirectory Magazine

Riyahd Cassiem

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

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Smartie - Does Your Smart TV Have an Ulterior Motive? By Andy Marken “I suggested a rather unbelievable possibility. Since then, I've come to believe that possibility - however unbelievable - is now more a probability.”, – Elijah Price, "Unbreakable", Touchstone Pictures, 2000 Buying Vizio early this year for $2.3B has got to be one of the smartest investments the company has made in the history of investments.r. Oh sure, they’ll still sell you a Samsung, LG, Sony, Panasonic or any other breed and they’ll even sell you a separate streaming box if you want. But they are going to make a very compelling (low, low price) to buy a smart Vizio set. The Vizio buy is what’s referred to in the business as a long-term strategic acquisition. If they lose a little money on your purchase, no problem because they’ll make it all up and more on the backend. Actually, all of the smart 4K, 8K OLED/QLED set manufacturers could shave their prices for the same reason. The set(s) are appealingly smart because they let you instantly connect to the internet. Just plug in the HDMI-2 cable (usually) to your wired or wireless connection and BAM! you’re ready to stream all the content you subscribe to. Okay, it’s not quite that dumbed down, but it’s pretty easy. And … Yes, there’s always an and and a but. For Walmart, they have a direct pipe into your home set so they “could” feed you ads on stuff they want you to buy. Or more likely, they are now able to sell ads to suppliers/companies who want to reach you while you’re being

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