MacDirectory Magazine

Stephen Hanson

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

Issue link: https://digital.macdirectory.com/i/1299064

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KeyShot 10 Elevating Product Visualization How KeyShot RealCloth® technology is revolutionizing product design and soft-good industries. 3D visualization has changed product design, eliminating the need for physical prototypes. Digital models launched the era of 3D visualization making designers hungry for more realism. A great example of this is the wide-spread adoption of 3D rendering in the car manufacturing industry. Yet, the transition from clay models to digital prototypes in automotive has been smoother than the digitization of cloth. Fabric’s complex threading, malleable shape, varying material properties, and lighting differentiations have proven difficult to emulate. KeyShot, Luxion’s flagship 3D rendering software, has spent several years in R&D to provide the answer.

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