MacDirectory Magazine

Stephen Hanson

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

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Page 44 of 153

created an informal film/TV industry task force to help their creative industry make it through the years ahead. Since 1948, when the studio system was dismantled, content creation has been done largely by independent and small firm creatives around the globe who work on a project contract basis. However, Thierry Breton, Commissioner of EU’s Internal Market, has taken the position that the EU ecosystem is unique with local creatives who will suffer devastation at the hands of the global streamers and major international studios/content owners (Netflix, Amazon, Disney, Universal, Paramount, etc.). What he seems to overlook (or ignore) is that to stream content in any country, the VOD services must also produce a portion of the content shown in the country (usually 30-40 percent), usually with local indies. From our perspective, this was a helluva’ added incentive for SVOD services like Netflix and Amazon because we’ve been able to watch some great shows/films from Nollywood, Bollywood, England and Germany that we might not have been able to enjoy otherwise. And we have to say the stuff is … good/great! To get back “on schedule,” many US production projects were shifted to studio facilities in other countries that permitted production to begin early – a whole lot different – but early. Adjusting to the volumes of new production guides/limitations, US-based projects have been slower at getting underway so studios/content owners can replenish the library of original content that was shifted to the OTT services when cinemas everywhere were shut down to “flatten the curve.” While US cinema chains are closely watching what theaters in China, Europe and Asia have done and the consumer response. Customers’ temperatures are being taken, mask by cinema goers/staff are worn at all times, tickets are purchased online, separate groups of customers sit at least a meter apart

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