MacDirectory Magazine

Photography Edition

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

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Along with the revelation that their applications will be adding integrated Firefly features, he told us that Firefly AI would be expanding from the Image Model released in March and adding Vector and Design Models that will allow users to create both vector artwork and design templates from text prompts. As with Adobe Firefly Image Models, the application displays several GenAI options. You can ask for more or any that you accept can be tweaked and tuned to be something closer to your vision. The idea is that the Firefly models and designs can make pictures and designs. It still takes a creative to make art. Swarming the Creative Cloud Ashley Still, Adobe’s Senior VP of Digital Media followed up on that theme, expanding on how Firefly is becoming a component of their toolset, allowing artists and designers to explore even more creative options and call on a wider range of resources. Content Aware Fill was a very smart and helpful feature. Firefly’s enhancement evolved into something that is far more intuitive and renamed Generative Expand. For example, it can convert a portrait-oriented image to landscape. Generative Fill, on the other hand, can now add new objects to an image, such as adding wildlife to a forest scene. Editable gradients have graduated to the production release of Photoshop and can more easily produce some nuanced, photorealistic effects with the new ways gradients can be applied. Adobe brought in award-winning digital artist Anna McNaught to show off what Photoshop and Lightroom can now do. While Photoshop users are changing their worlds, the Lightroom crowd is being given some remarkable new tools to improve their photographic realities. There were no stats on how many hours Lightroom’s powerful AI-driven masking tools saved photographers over the past year. This year, the program added a whole new element of finesse. Adobe CEO Shantanu Narayen David Wadhwani, Digital Media President Ashly Still, Senior VP of Digital Media Digital artist Anna McNaught

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