MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.
Issue link: https://digital.macdirectory.com/i/1277879
was smarter – and cheaper – to simply put 5G E on their phones (E = eventually). FTC finally said knock it of f, deliver 5G then figure out how to get your creative content mojo. We understand that from the outside; the creation, production and distribution of content looks inviting/glamorous but … it ain't necessarily so. Just ask film folks who scramble every day doing what they enjoy. The challenge for content creators, streaming services and consumers is that there is too much of a good thing (OTT options) and consumers are overwhelmed, confused. "There are more than 300 streaming services currently in the US," said Allan McLennan, Chief Executive of PADEM Media Group, "and thousands around the globe but in many cases, there's little to differentiate one from another except pricing and select programming." With the lockdown, production stopped – everywhere – and broadcasters' new show inventory withered. So, network bosses got creative and figured since you spent all day on Zoom office calls, you'd probably really be excited with … Zoom shows. Quick, change the channel/cut the cord! "Now that viewers have made the change, they appreciate the convenience, content quality and value. This new habit will be tough to change," McLennan emphasized. According to Digital TV Research, almost every OTT service experienced subscription growth with Netflix maintaining their significant global lead. Compared to Netflix's 138 countries, Disney + has limited distribution (US, Canada, the Netherlands, Australia, New Zealand, Puerto Rico, Austria, Germany, Ireland, Italy, France, Spain, Switzerland, India, and the United Kingdom) they achieved dramatic growth (zero to nearly 100M subscribers) in six-months.