MacDirectory Magazine

Sam Nassour

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

Issue link: https://digital.macdirectory.com/i/1256627

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and video stories that had been shelved or were in various stages of postproduction. There was renewed interest and urgency in finalizing the films and shows and releasing them with all the fanfare possible to consumers who now had more time on their hands for new, different appointment and streaming entertainment. Studio and project owner management became more interested in what production service providers like Adobe, Avid, EditShare, Blackbird and others have been recommending for some time – remote, collaborative production really works! "The industry has been inching in this direction for the last few years," said Allan McLennan, Chief Executive of PADEM Media Group. "Remote editing's efficiencies have been around for some time, so it's fortunate that the platforms have become so stable that during this unfortunate global emergency, studio senior management and producers are recognizing that there are tremendous reasons to move beyond what was and are now integrating remote teams to stay on schedule" "The additional critical component to ensuring all of this takes place is the dynamics of today's storage and cloud efficiencies, where AWS and Azure are exceptional." he noted. "Then, combined, for example, with Comcast, these teams can connect through their residential networks, as well as through their distribution, production capabilities and expansive entertainment portfolio to help close the loop." "To its credit, Comcast, has recognized the importance of providing these services and if there is a shift in their business offering, they can leverage these capabilities and continue to be in control of their business" he added.

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