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Issue link: https://digital.macdirectory.com/i/1176476
Drive Away Industry Develops Realistic Future for Autonomous Cars By Andy Marken "Well, there's nothing essentially wrong with the car. It's just that it wants to go one way and I'd like to go the other." – Jim Douglas, "The Love Bug," Disney, 1968 While most of the folks who attend FMS (Flash Memory Summit) like to talk (brag) about their storage advances, we're more interested in how the stuff is being used. Sure, you have it in your computer, smartphone and other devices; but increasingly, every auto/tier 1 and chip firm has an outpost here in Silicon Valley trying to figure out how they can cram more and more technology into your vehicle so you have to do less and less. They're pushing hard because the faster we can get to a ZE/AV (zero emissions/ autonomous vehicle), the sooner we'll be able to reduce a major source of pollution and maybe help the environment … a little. In addition, we'll be able to dramatically reduce the daily carnage on the globe's streets, highways, byways. That's important because: - Every year, roughly 1.3 million people die in car accidents worldwide – an average of 3,287 deaths per day - Young adults aged 15-44 account for more than half of all road traffic deaths - Globally, car accidents are the leading cause of death among young adults ages 15-29 – and the 9th leading cause of death for all people - The annual economic cost of car accidents in the United States is an estimated $242 billion - The average claimed economic losses (such as medical expenses and lost