MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.
Issue link: https://digital.macdirectory.com/i/867
156 MacDirectory INTERVIEW Mass > Quality, man! You can tell the diff. You know what type of class a particular person is by their approach, by their beats and the tastefulness in the music. We don't have that jump-around music. We make MUSIC: Conceptual music; conceptual records. What we create, my songs have meaning and substance — it may not pertain to me, but if it's not it will be pertaining to the world. I don't make music to sell — my music hasn't been sold yet. All the songs you seen me on with T-Pain and Shortylo, I'm giving those singles/records away. You know why? Cuz I love this S*#t! MD > Do you have a favorite musical project that you've worked on? Mass > Right now. I finally feel like I'm doin' it. But I've done a song that's a favorite of mine, something that it's a personal record of mine. It's the fact that the record can make someone cry or get emotionally distraught. The record is called "I'm Missing Her"- again this is world driven. MD > Is there an artist that you want to work with that you have not yet had the opportunity to work with? Mass > He's in my deck right now — (continues to turn up music and rap along) — my dude Shyne! The greatest rapper of all time. I turned this down just to pay attention to the interview! It makes me think about other things... It's hard times, whether you have money or not right now, and it ain't easy. MD > Do you have advice for young people who want to become involved in the music business? Mass > Stay on your grind! And don't ever give up and I'm sure they hear the same story but it's true. I don't care if you want to be a janitor: be the best janitor and make sure there is no one better than you. And make sure those floors is as clean as a whistle!! Cuz I'm telling you, its hard out here. The music industry is a dying art. It's a dying industry and if we don't fine tune it and don't have these new up-and- coming people that are reading and that are inspired by this conversation or by this article that you have written... then I don't know, cuz its tough out here and all they got to do and stick to what they doing, cuz you may not get it when you're 12 years old, 20, or 30. You may not make it as an artist, but you will get it one day. I promise you that. MD > What do you see in the future for yourself and the future of the music industry as a whole? Mass > Honestly, as far as the music goes, I've been doing it for a long time. I'm a veteran. And once I've gotten to a point that I'm as successful as I can be in music, I'm going to start getting tired. I want to do other things. I want to develop new artists, as artist develop- ment is a dying art form as well. I want to get into clothing lines, real estate, franchising — become someone like Magic Johnson besides the fact he has an illness, he inspires me. The fact that he can get up and smile and get on TV and talk about the things that went wrong and he can't change. But the things he is doing for his future and his family, it's bigger than being a basketball player. That's what I do. I want to do everything. I want it all.