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Issue link: https://digital.macdirectory.com/i/1518973
to streaming services for entertainment and social media for questionable news bites. The market changed from the days when studios/networks sold their programming to local broadcasters, and they derived major income from national and local advertisers. Fortunately, Pew Research found Millennial/Gen Z folks still seek out local TV news. Sometimes, it’s to obtain more details. Sometimes, for the local flavor with regional, national, global news. Sometimes, it’s simply to see trusted faces. Most local broadcast operations were late to make the move to streaming to replace/expand their viewing audiences. They also had to become more resourceful in presenting/ “selling” the news. Our local CBS station spiced up their weather presentation with a VR, stage, making it more interesting to see coverage in three dimensions rather than a one-dimensional map. Silicon Valley stations were early to the table, offering viewers their news programs on FAST services such as YouTube, Pluto and Tubi as well as their own apps so people could catch the 6 p.m. news at 6:30, 7, whenever. Prime time local news is now when it is convenient for the viewer and on the screen they have handy at the time. Local broadcasters are also becoming more creative and broadening their local