with AI-generated or augmented content. But content credentials are not widely used yet. Besides, audiences shouldn’t outsource their critical thinking to a third party.
In addition to transparency, news editors I spoke to were sensitive to AI potentially displacing human labour. Many outlets strive to use only AI generators that have been trained with proprietary content. This is because of the ongoing cases in jurisdictions around the world over AI training data and whether resulting generations breach copyright.
Lastly, news editors said they are aware of the potential for bias in AI generations, given the unrepresentative data AI models are trained on.
This year, the World Economic Forum has named AI-fuelled misinformation and disinformation as the world’s greatest short-term risk. It placed this above even disasters like extreme weather events, inflation and armed conflict.