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Issue link: https://digital.macdirectory.com/i/1359241
burlesque and later the vaudeville venue emerged. But some movie theaters will close permanently, others will thrive once again. Last year, there were more than 1,895 thousand digital cinema screens worldwide--up from 127.46 thousand five years earlier. Screens have increased 20-fold in the past decade and IMAX is continuing to expand its large-screen immersive venues around the globe. And they will probably do very well but hundreds, maybe thousands, of cinemas will close their doors … permanently. There are simply too many screens! Tragically, a majority of theaters that will probably close will be local art house theaters where independent distributors and indie filmmakers present micro-, small- and medium-budget creative work that isn’t intent on pandering to “safe subject” audiences but people who like to think about the creative work during and after they leave the cinema. In addition, there’s simply beginning to be too many films to watch while you’re home! Or is there? There’s Pay TV, D2C (PVOD – Paid, SVOD – Subscription, AVOD – ad-supported/free Video on Demand) and pirated stuff (yeah, we know, not you but … someone is doing it). New stuff, old stuff, borrowed stuff, foreign stuff; it’s an embarrassment of riches that is almost impossible to resist. Soothsayers everywhere love to report how the new OTT options are killing traditional ad-supported appointment TV. In the US, a third of the households no longer have subscriptions because they like the freedom of choosing what they want, when they want, on the screen they want and … they hate the $100 +/- cable bill!