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Issue link: https://digital.macdirectory.com/i/1339792
Reputation Plus – People are attracted to the best services because of new, unique content; the parent company’s overall reputation for delivering quality; and strong, continuous marketing. These factors have paid off handsomely for Disney in its US rollout and have been key factors in staying ahead of the global pack. Content Plus – Streaming services need a steady supply of content that is of interest to the broadest number of potential and existing subscribers. At the same time, it needs to offer frustration-free location of the content.