every day which concoct
convoluted reasons to doubt
future performance. It's in
the conversations I have with
investors who question the
tiniest of details in the design
of a product (like headphone
jack or home butto) in order
to gauge their impact on
the survival of the firm. It's
in the continuous parade
of "disruptive entrants" or
"established giants" ready
to knock the company off
its perch by virtue of simply
existing.
Perhaps the panic it induces
in investors with its reliable
profits is Apple's most
predictable attribute.
COLUMN
MacDirectory 31
