MacDirectory Magazine

Winter-Spring 2010 (#44)

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

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126 MacDirectory COMPANY PROFILE VISTAPRINT > MAKING AN IMPRESSION Vistaprint is making an impression! Vistaprint has everything a small business needs to market their business. The company has been able to create a revolutionary business model using its exclusive patented technologies to produce the most pioneering marketing products. Vistaprint offers high- quality printed marketing materials, promotional products and marketing services. The savvy company has rationalized the way custom printing and graphic design is done. Vistaprint has taken full advantage of innovative technology. It's able to standardize the way custom printing and graphic design is done. Traditionally, both graphic design and custom printing have been an arduous, laborious process for the supplier and consumer. But, with Vistaprint's modern technologies, it has been able to regulate this process, making it easier for both the supplier and consumer. Vistaprint's goal is to continually "help consumers make an impression" with its low prices. Through Vistaprint's proprietary technologies it delivers high-quality printed products in low volume for a great price. Products are offered to 19 different countries that range from business cards, brochures and postcards invitations, note pads and thank you notes. Vistaprint's online services and solutions include e- mail marketing, Web sites and postcard making. Customers have indicated that they have been more than satisfied with Vistaprint. Small businesses and consumers have become more and more astounded with Vistaprint and its great prices. The company helps in the growth of small business worldwide with complementary products and services comprising of printed business cards, brochures, post cards, apparel, invitations and announcements, holiday cards, calendars, creative design services, copywriting services, direct mail services, promotional gifts, signage and Web site design, and hosting services. Moreover, the consumer market is offered graphic design services and printed products such as invitations and announcements, greeting cards, and calendars. Two testimonials: "As a work-at-home mother expanding my business it is important for my marketing materials to look professional without costing a fortune. I was extremely happy with the products and service I received from Vistaprint. The postcards and folders I ordered were some of the best I have ever seen and the value was incredible. I have actually ordered more and will continue to do so. I would recommend Vistaprint to anyone who wants a professional image without spending a fortune. . . . There really is no comparison!" Lisa Bacon, iza bella "I have a public relations job that keeps me out and about talking with hundreds of people a week. My company gives me business cards, but they don't ever give me enough business cards. Vistaprint is there in a pinch when I need any kind of marketing supplies. Their shipping method choices give me the maximum advantage of getting my materials as quickly as possible that are professional and marketable. The design choices make my cards cutting edge!" Sgt. Arron Z. Daniels, Recruiting and Retention Command, Army National Guard Vistaprint's customers consist of small businesses, consumers, or anyone who needs high-quality, low volume printing or easy-to-use electronic services. From its Web site business people can choose from multiple marketing products under recognition and business identity, marketing and signage, marketing services, promotion and events, accessories and a list of free products. Home and family consumers can connect through a range of products and services with invitations and announcements, stationery and home offices, calendars, gifts and fun and free products. Consumers have grown to trust and depend on Vistaprint's easy and convenient online ordering, highest- quality products and low costs. Vistaprint assists in helping small businesses to grow and has been continually connecting consumers with friends and family. Visit for more information. WORDS BY EMILY GREGORY

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