MacDirectory Magazine

Cam Taylor

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

Issue link: https://digital.macdirectory.com/i/1491529

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No one said it would be easy; but done right, it will be profitable for everyone … yes, even the viewer. But some still struggle… Even with 95M subscribers, WBD’s HBO Max and Discovery + are having problems with content priorities, who’s on first and an organization that is “a little” unsteady. Zaslav and his team have been busy shelving completed/nearly complete movie/streaming projects, “adjusting” global working groups/teams, combining/fine tuning HBO Max/Discovery + for launch, balancing content licensing to others, enticing advertisers to the ad-supported service they’re building and creating content for theatrical and streaming viewing while dealing with little things like subscription churn, raising prices and ARPU rates. Reflecting on WBD’s recent earnings call, MoffettNathanson analysts asked, “How many balls can one company successfully juggle at once?” Maybe a lot … maybe not. WBD’s CFO Gunnar Wiedenfels equated the building, rebuilding of the organization to flying a Boeing 747 on one engine and the industry is watching “with interest.” On the upside, Zaslav reported that the company’s new joint heads of the DC universe are getting close to finishing up their 10-year bible for the Superman, Batman, Black Adam and super whatever franchises. Zaslav has made it clear that he wants DC to rise from the ashes and he’s using Disney’s MCU as an example of where they are going to be … in a few years. That’s probably why he brought James Gunn and Peter Safran on board to get the franchise house back on track.

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