MacDirectory Magazine

Cam Taylor

MacDirectory magazine is the premiere creative lifestyle magazine for Apple enthusiasts featuring interviews, in-depth tech reviews, Apple news, insights, latest Apple patents, apps, market analysis, entertainment and more.

Issue link: https://digital.macdirectory.com/i/1491529

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In my spare time, I learned Maya, and eventually KeyShot. Gaining knowledge in 3D allowed me to incorporate new 3D workflows, improve quality, and get experience art directing other 3D artists. After leaving EA, I was able to take these skills and apply them in the Blockchain/NFT space. When I became aware of NFTs and what the underlying technology can do, I know I wanted to immerse myself. From an artist’s perspective, it just made sense; the fact that blockchain technology offers transparent and provable ownership of digital assets. As many other artists can attest, this technology is a game-changer. As I became more involved in the NFT community, I decided to create a couple of collections featuring my 3D art. KeyShot was a key component in the creation of all my NFTs. Without KeyShot, I wouldn’t have been able to deliver such quality and realistic visuals. Share with us your approach to a product or design. My approach to design is multi-faceted, but I like the saying ‘Think more, design less.’ This is important because it encourages collaboration and alignment on the problem before rushing into solutions. Once the problem is objectively measurable and clear, I like tapping into my subconscious for ideas and solutions. This approach to design was evident in my NFT project, Chiptos. We defined our concept clearly before rushing into solutions. We knew we wanted to leverage what was currently trending in the NFT space, in terms of a crypto-punk inspired aesthetic. We also knew there needed to be a spin on it that resonated with the technology aspect and our backgrounds as founders of the project. Both of us loved tech and building PCs, therefore our two collections Chiptos and Chiptos X incorporate what is culturally relevant in the NFT space and high-quality 3D-rendered robots made from computer parts

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