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Page 53 of 137

Country Leaders – Local streaming services are able to gain a strong subscription base by focusing on the wants/interests in their country. Of course, governmental barriers sometimes also help a little. Frequent Frequency – Connected devices and screens have given streaming entertainment a significant boost, especially among younger generations. Transitioning from linear to digital content delivery made the transition easier for providers and viewers. OTT Growth – While day/time viewing won’t disappear completely, more people are interested in the variety and time/place convenience of OTT services.

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